Technology, travel and ‘tweet tourism’ (Rappler.com)

"Technology, travel and 'tweet tourism' by Niña Terol-Zialcita, published in Rappler.com

(Published on October 7, 2013 in Rappler.com)

"Technology, travel and 'tweet tourism' by Niña Terol-Zialcita, published in Rappler.com

MANILA, Philippines – Technology has drastically changed the way people travel. The ubiquity of smartphones and 24/7 connectivity, for instance, has allowed frequent fliers to use websites and mobile apps to book flights and accommodations, keep track of mileage points and other perks, share recommendations and reviews, and post photos in real time.

A new conference, the Asia Pacific Tourism, Hospitality and Technology [APTHAT] Conference, aims to shed light on the impact of technology on tourism and hospitality, the trends that are disrupting the industry and the issues that will define the way forward. The two-day meet is slated for November 21 to 22 at Kuching, Sarawak, Malaysia — itself is a tourism draw because of the dense Borneo jungle and its mix of indigenous and contemporary cultures.

Conference sessions will include plenaries on travel and innovation, emerging trends in tourism development and marketing, “tweet tourism,” “Blue Ocean” strategies for tourism, as well as breakout sessions on eco-tourism and sustainable development, social media marketing and many others.

This is an excerpt only. Read the full article in the Rappler website.

For more information on the Asia Pacific Tourism, Hospitality, and Technology Conference, visit the APTHAT website.

Author: Niña Terol

Niña Terol describes herself as a "communicator, connector, idea curator, and changemaker." A writer at heart whose 16-year career has spanned the public and private sectors, including roles in marketing, non-profit consulting, creative enterprise, publishing and media, politics, and corporate communications, she now heads corporate affairs for the Manila office of one of the world's largest and most trusted names in integrated marketing communications. Niña has written for a long list of magazines, dailies, and websites, including CNN Travel, Travel + Leisure Southeast Asia, Rappler.com, and Inquirer.net. She has also written and edited a number of books published by such institutions as the World Bank-Manila Office, the Asian Development Bank, the National Youth Commission, and a few others. Also a public speaker and trainer at heart, Niña has spoken at prestigious events such as TEDxManila (2010), Pecha Kucha Manila (2010), Ignite Manila (2010), the Social Good Summjit (2012), and the Internet and Mobile Marketing Association of the Philippines (IMMAP) Summit (2013). She has also taught live lectures and webinars, and been a panelist and thesis adviser, under the Certified Digital Marketer (CDM) program of the International Institute for Digital Marketing (IIDM). Niña graduated with a Bachelor of Arts in Communications degree, minor in Hispanic Studies, from the Ateneo de Manila University, and obtained certificates in Internet Marketing and Professional Blogging (under scholarship) at the Asian Institute of Management and the European Journalism Institute (under scholarship) from Charles University, Prague, the Czech Republic and The Fund for American Studies, Washington D.C. When she's not working, writing, or speaking, Niña is running, practicing yoga, promoting sustainability and mindful living, trying out all sorts of dark chocolate, and planning her next plane ride. She blogs at www.littlerichgirlblog.com and www.betweenplanerides.com. Follow her on Twitter and Instagram at @ninaterol.

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